Trademark Usage

The Black Book is clear that these are for personal use of members and for chapter affairs. Registered trademarks of the Fraternity may not be used for commercial purposes without permission of the Chief Executive Officer.

Memo Regarding Trademark Use (pdf)

The Official TKE Communication, Brand & Style Guide

For over a century, Tau Kappa Epsilon has provided leadership to young men, aiding them in their mental, moral and social development as they prepare for their future. Tau Kappa Epsilon is committed to advancing its vision of creating lifelong relationships that enhance educational, interpersonal, community and professional success. This is made possible only by attracting and recruiting men who wish to contribute to the advancement of society through the personal growth of our members, and service to others. For this reason, the Tau Kappa Epsilon brand is sacred.

By maintaining a consistent visual identity, we can successfully communicate the principles and traditions of Tau Kappa Epsilon, inspiring others to understand, follow and share them. The information within this manual outlines the standards that dictate the Tau Kappa Epsilon brand. It should be consulted as a guide for ensuring that the Tau Kappa Epsilon brand is represented accurately and consistently in all applications.

Click the image below to download "The Official TKE Communication, Brand & Style Guide."

TKE Alternative Houseplates

Please email us to request a custom TKE houseplate for your community or movement.
Email TKE HQ

Primary Color Palette

PMS 1805C

C0 M91 Y100 K23

R173 G38 B36

Hex: #AD2624


PMS Cool Gray 9C

C0 M1 Y0 K51

R145 G145 B148

Hex: #919194



St. Jude Partnership Logos

Download Zip File

Chapter Composite Guidelines

Fraternal composites are a longstanding tradition within Greek organizations. These composites are taken annually, depicting individual headshots of the entire active chapter membership. These professionally produced pieces represent a chapter’s place in history and will live on for generations, often being displayed in a chapter facility for years to come.

Composites should be a positive representation of the men of Tau Kappa Epsilon, as well as the mission and values of the International Fraternity. With each composite, the Offices of the Grand Chapter expects:

  • Each member to be photographed in a coat and tie;
  • Be clean-shaven or have appropriate or well-groomed facial hair;
  • Chapter designations to be hyphenated where appropriate (Omega-Omega);
  • Our primary Coat of Arms used in either full color or single color form;

The Fraternity does allow, at the chapter’s sole discretion:

  • Inclusion of TKE Chapter Sweetheart(s), House Director(s)/Chef(s), appropriate Campus Administrators, and/or TKE Volunteers (such as Chapter Advisor, Board of Directors Chairman, House Corporation officers, etc);
  • Inclusion of chapter pets such as a house dog

The Fraternity does not allow, under any circumstances, the inclusion of:

  • Gag photography including but not limited to: Use of props, comedic or offensive poses, facial expressions, makeup, gag hairstyles, costumes or related items such as sunglasses, hats or chains, as well as references to sex, drugs or alcohol;
  • Previous Coat of Arms or any alterations to the Coat of Arms including shadows, highlights or glows;
  • Recognition of any other chapter tradition for non-members outside of Sweetheart, including but not limited to little sister(s) or girlfriend(s).

Any violation of the above requirements will result in the offending member’s headshot being removed and listed as “Not Pictured” in the final composite. The Fraternity urges chapters to maintain a professional nature when taking headshots with the selected composite vendor to ensure all members will be included.

Chapter & Alumni Association Logos

Looking for your group's social media logos? We've moved them to our Digital Recruitment Center.

The Lettermen

To A Friend (1977) was the result of a joint effort by Tony Butala, Gary Pike and Donny Pike of the Lettermen and the Educational Foundation of Tau Kappa Epsilon Fraternity. Songs by five new writers were chosen as the winning material in a nationwide contest of amateur song writers sponsored by Tau Kappa Epsilon.

The Lettermen developed the new songs on this limited edition album with the assistance of Vince Morton. The album combines traditional with modern to musically convey the themes of friendship and brotherhood - fundamental principles of Tau Kappa Epsilon.

Tony Butala, Gary Pike, and Donny Pike are all members of TKE.


Side One (MP3)

Side Two (MP3)

TKE Song Book

Download the official Songs of Tau Kappa Epsilon.

Edited by Dr. Malcolm Seagrave and copyrighted in 1986.

All Hail!OmicronVictor F. Cada
Epsilon LoyaltyEpsilonR.D. Miller '21
Rambling Song of T.K.E.EpsilonRussel D. Miller
A Toast to T.K.E.Beta-Mu 
Teke Associate HymnDeltaHarold L. Meeker
Hymn of PraiseBeta-ThetaWilliam P. Vaughn
Teke Closing Ode Founder Clarence Mayer
Sweetheart of T.K.E.KappaDutch Andre & Richard Rountree
Iota Sweetheart SongIotaJ. Leslie Pierce
Old Sweetheart Song Al Rockwell
She is the SweetheartZeta-UpsilonM. Seagrave
We're Moving Closer to YouZeta-UpsilonM. Seagrave
We're Spoken TogetherZeta-UpsilonM. Seagrave
Nothing Can Take This AwayZeta-UpsilonM. Seagrave
As Fraters We Are LoyalZeta-UpsilonM. Seagrave
Teke Grace John Gehlamn (Delta) & M. Seagrave (Zeta-Upsilon)